Everything You Need to Know About The Monocle, Hertel’s Brand New Shopping Destination

Home & Garden, Lifestyle, Shopping


Written by SOB Creative

Published on October 10, 2022

This article is a paid promotion sponsored by an SOB advertiser and designed to share valuable info with our readers.

Photo courtesy of The Monocle

If you’re local to the Buffalo area, you already know that Hertel Ave. is one of the city’s most popular destinations for shopping, dining, nightlife, and more. 

With so many boutiques, restaurants, bars, and public art to explore, it’s easy to tell that Hertel has seen quite the revitalization over the years. We’re constantly seeing new local businesses pop up in storefronts along Hertel Ave., and as a community that loves supporting small businesses we’re 100% here for it. 

Adding to Hertel’s grand revitalization is the neighborhood’s latest shopping destination: The Monocle. 


A One-of-a-Kind Shopping Experience

If you’re driving down Hertel in between Colvin and Deleware, it’s hard to miss the matte black exterior and glistening bulldogs that adorn the outside of The Monocle. 

Recently opened this past summer, The Monocle is a brand new boutique department store that aims to bring back the “golden days” of shopping. By focusing on providing a multi-faceted, experiential approach to each and every shopping trip, The Monocle will be a true one-stop-shop where all of your needs can be met. 

The Monocle is bringing together a curated assortment of independent retailers. From quality made furniture and gifts to personalized grooming services and self-care products, you’ll be able to find everything you need and more at The Monocle. 

Check out these unique vendors you can currently find at The Monocle:  

Photo courtesy of The Monocle

Crockett & Co. 

Part barber studio and part general store, Crockett & Co. is a unique local business that combines exceptional services with high quality products. Come early or stay late, unwind and relax as you enjoy the easy company of the Crockett & Co. grooming experts. 

With an overall mantra to create an environment where all are welcome, Crockett & Co. offers gender neutral pricing and service options, plus a diverse, talented team of service providers. Whether you need a haircut, beard trim or simply want to shop their extensive selection of apothecary products, Crockett & Co. has everything you need and more. 


Michael P. Design

Need a place to get inspired or get started on that design project that’s been on your mind? The Monocle is home to Michael P. Design, a highly-regarded local design firm providing interior, residential, commercial services and more. 

Michael Poczkalski, owner and principal designer, is an award-winning designer who has received accolades for his design work at the Hotel Lafayette, a monumental preservation project for the city of Buffalo. He was also recently named “Top 100 Interior Designers” by Design Bureau Magazine, and is known widely for his work as Design Producer on popular HGTV shows like American Rehab Buffalo, Flipping Austin, and House Hunters. 

Photo courtesy of The Monocle


Room is a furniture, decor and lifestyle store that has called Hertel Ave. home for over a decade. In their new location inside The Monocle, Room will continue providing customers with design inspiration and, of course, one of the most extensive furniture catalogs in Buffalo. 

Whether you’re moving into a new home or just need to spruce up your space with some stylish new pieces, Room is the premier destination in the area to shop the top trends in furniture and home decor. Shop their stunning selection of furniture, tableware, rugs, and accessories, and be sure to chat with their highly knowledgeable staff that can help bring your design vision to life. 


Your Lifestyle Destination

In addition to their resident independent retailers, The Monocle also offers a cozy in-house library, plus frequent pop ups with local vendors, artists, and more. A full-scale cafe and bar is slated to open soon, which will make The Monocle the perfect place to spend a day of shopping and relaxing on Hertel. 

Interested in learning more? Head to The Monocle’s website today to read about the business, and be sure to check out the “Stories” tab on their blog to keep track of all of their future pop ups, events, and more. 

The Monocle

1235 Hertel Ave 

This article is a paid promotion sponsored by an SOB advertiser and designed to share valuable info with our readers.

Written by <a href="" target="_self">SOB Creative</a>

Written by SOB Creative

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