It looks like meat; it acts like meat (starts out pink and cooks to brown); and it tastes like meat. But it’s not meat.
It’s the Impossible Burger.
According to Impossible Foods, the company that creates the burger, “Impossible delivers all the flavor, aroma and beefiness of meat from cows.”
Unlike previous companies marketing to non-meat eaters, Impossible Foods targets meat eaters. They want people who eat meat to try the Impossible Burger simply because it tastes just as good — if not better — than meat.
How do they do this? By replicating the juiciness, the sizzle and the texture of actual beef.
By many accounts, they’ve nailed it.
“I love the fact that I can order a burger that ‘bleeds’ and looks like a real burger instead of a patty of black beans and corn squished together,” says Bethany Williams, who grew up in Buffalo. “As much as I love regular veggie burgers, sometimes seeing the chopped up vegetables in my burger makes me feel like I am missing out on something, whereas the Impossible Burger lets me enjoy ‘cheating’ on my diet without the guilt after.”
She adds, “Eating an Impossible Burger gives me the closest experience possible to the taste and texture of a real burger without actually having red meat. It’s taken the idea of a veggie burger to a whole new level.”
Buffalo resident Dilpreet Kaur agrees.
“I am very impressed by the creation and concept behind it,” she says. “People who give up meat for religious, eco-friendly or any reason at all now now have a means of tasting something they loved once. Not to mention it’s so much healthier for our cardiovascular processes since it lacks the tremendous amounts of animal fat.”
More than 5,000 restaurants are serving the Impossible Burger, including a number of eateries here in Western New York. If your curiosity is piqued — or if you’re already an Impossible Burger lover — here are a bunch of places in Western New York to find one.
Please note, restaurant menus are subject to change at any point, please confirm with businesses directly before visiting.
Did we miss one? Did one of these places close? Send us a note!
Local Restaurants Offering Impossible Burger
56 W Chippewa St Buffalo, New York 14202 • $$$AmericanNew AmericanWine Bar
Casual Table Service, Fine Dining
Bacchus Wine Bar & Restaurant is Buffalo's premier location for great food and unparalleled service. Featuring creative and flavorful dishes created ...
6861 Main St. Williamsville, New York 14221 • $$Beer Bar/HallBreweryAmericanBuffalo FoodBurgersDeli-SandwichesPub Food
Casual Table Service
At Buffalo Brewpub we brew our own beers! New York State's Oldest Brew Pub dedicated to Fine Beer, food, and fun! Renowned for its fabulous beer and savory ...
634 Main Street, East Aurora, NY, United States East Aurora, New York 14052 • $$AmericanBeer Bar/HallBuffalo FoodBurgers
Casual Table Service, Bar
72 beers on tap, a grand, old industrial building, long list of fine bar grub and even a childrens' menu. This place is a no brainer and a great addition ...
7770 Transit Road Williamsville, New York 14221 • $Beer Bar/HallBurgersItalianPizza
Casual Table Service
Pizza Plant is original, delicious, and has a beer list worth talking about (and drinking from). The space, menu, and service is uber family friendly *and* ...
492 Elmwood Ave Buffalo, New York 14222 • $$BreweryAmericanBurgersDeli-Sandwiches
Casual Table Service, Take Out, Bar
Western New York has long been a birthplace of invention. The grain elevator. The streetlight. The pacemaker. The crash test dummy. Created in 1949 ...
310 Fourth St Niagara Falls, New York 14303 • $$AmericanBurgersDeli-SandwichesInternational
Casual Table Service
Three Sisters Cafe The Three Sisters from Seneca legend were the three main life-sustaining crops: corn, beans and squash. Today, the menu has grown well ...
317 Southwestern Blvd, Suite E Orchard Park, New York 14127 • $AmericanDeli-Sandwiches
Fast Casual / Counter Service, Casual Table Service
At Zoup!, we offer hundreds of award-winning soups with 12 always-rotating daily varieties, including low-fat, vegetarian, dairy-free, gluten-free and ...