5 Reasons We’re Still Obsessed with Vidler’s As 20-Somethings



Written by SOB Creative

Published on March 12, 2018

Photo by Elizabeth Duggan, courtesy of Vidler’s 5 & 10

Did you know the world’s largest 5 & 10 variety store is located in East Aurora? If you didn’t, or you haven’t been in a while, you are in for a treat.

Reason #999 why we love East Aurora so much. JK, more like reason number 3, only behind Bar Bill and the village vibes.

Walking inside Vidler’s for the first time is an experience. Wait, hold up. What’s a 5 & 10 store? Also known as five-and-dimes, the name was coined (pun intended) back in the early 20th century for stores carrying an assortment of inexpensive items.

Photo courtesy of Vidler’s 5 & 10

Decades later, Vidler’s is keeping the past alive. Today, you’ll find over 75,000 practical, unique, and whimsical items at this store on Main Street for ages 1 – 100. The shopping experience at Vidler’s is truly one-of-a-kind, so be prepared to spend hours browsing.

The two levels of wonderfulness are worth exploring for any and all reasons, but here’s a few of our favorite reasons to visit Vidler’s.


1. The Fame & Glory

America’s greatest surviving example of a classic hometown emporium is located here in Western New York. How cool is that? The history shines through from top to bottom, candy counter to craft section – you’ll see. As a new adult, you’re probably starting to care about these things. Welcome to the rest of your life. #thisis28

Photo courtesy of Vidler’s 5 & 10

2. The Blast From the Past Experience

As a 20-something, once you get past the newness of having a real job and being able to eat nachos every day of the week if you wish, you start spending most of your time reliving the good ol’ days. The classic toys and games you know and love from way back when and can’t find anywhere else are HERE. Think childhood favorites from yesteryear like a barrel of monkeys, whoopee cushions, silly putty, and so much more. Like, a TON more.



3. The Throwback Candy Selection

The old-time candy bar varieties you used to be obsessed with are here and cannot be beat. Get your candy cigarette fix, chew an entire pack of fruit stripes, and pick up a box of bottle caps for old-time’s sake. Countless flavors of rock candy, a 10-cent popcorn machine, you name it, they’ve got it.


Photo courtesy of Vidler’s 5 & 10

4. The Super Cool Scavenger Hunt

Are you up for a challenge? Embrace your competitive side with friends or plan the ultimate day date with the official Vidler’s scavenger hunt that none of your crew has probably ever done before. Anyone who says running around Vidler’s unsupervised by adults isn’t a dream come true is straight up lying.



5. The Ridiculously Large Gift Selection

As a 20-something, we have to learn the art of gift-giving all over again. Whose birthday is next on your calendar? Doesn’t matter. Vidler’s has got you. The Buffalover in your life will appreciate a Buffalo-themed gift, your mom wants a present with a story behind it, and your childhood bestie will love anything from the retro & nostalgia section.

Photo courtesy of Vidler’s 5 & 10

Disclaimer: You can spend hours here and still won’t see everything. Multiple visits are encouraged. The bottom line is this completely nostalgic, entertaining experience is just way more fun than online shopping. Bring a friend along for even more fun!


Vidler’s 5 & 10

(716) 676-694 E Main St., East Aurora

Written by <a href="" target="_self">SOB Creative</a>

Written by SOB Creative

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