This Limited Edition Merch Line Supports Black Businesses in Celebration of Black History



Written by Emily Morrow

Published on February 22, 2021

February is Black History Month, and as always our friends at Eat Off Art are doing the most to spread awareness this month and beyond. In addition to their “more than just February” campaign, owners Edreys and Alexa Wajed have launched a new initiative with their non-profit arm, Cultrue (as in Cul-TRUE) Inc. to give back to other black-owned businesses in the Western New York community.

Eat Off Art and Cultrue Inc. are celebrating Black History month this year by highlighting and celebrating three local Black businesses on as well as selling select merch for each of the businesses. The goal is to raise brand awareness and funds to help support the businesses.

“We wanted to celebrate and support Black owned businesses that have a long history in Buffalo within the Jefferson Avenue Business district.”

Eat Off Art Co-founder Alexa Wajed


From February 8th through March 31st special branded merchandise for Doris Records, Zawadi Books and The Challenger News will be available on These are 3 very important pillars in our community, black-owned businesses, collectively with over 100+ years worth of dedicated service to black and brown communities of Buffalo and the region for that matter. 

Eat Off Art Black History Month Merch
Eat Off Art x Cultrue Inc. – Black History Month Merch featuring local Black Businesses /

With every purchase, proceeds from the sales will be shared with the business you’ve chosen to support. Proceeds from goods sold go to these organizations as a token of appreciation and small financial push for their relentless love and compassion for the community despite the odds through even the toughest eras.

“As business owners we want to support and spread the word about local Black businesses. We are more than just February!” 

Eat Off Art Co-founder Edreys Wajed


Read more about each of the featured businesses – Zwadi Books, The Challenger News, and Dorris Records on their merch pages and make a purchase to support these businesses at

About Eat Off Art

Eat Off Art is an arts-based creative solution finding agency. We are a small business, family owned and family run based in Buffalo, NY. A husband and wife tandem, both from a lineage of brilliant-minded thinkers, tinkerers, artists and craftsmen, driven to continue a legacy of creativity. Eat Off Art came about after pondering the cliche, “Starving Artists,” which is so widely accepted by many, even artists themselves. With that, we decided to entertain the notion of making a living and thriving from art, eating of the fruits of our efforts, hence, Eat Off Art. Our main intent is to inspire others through our crafts, passions and endeavors to believe that there is a way to be successful, sustainable and profitable as artists, especially married artists, with creative children in tow. 

About Cultrue, Inc. (Cul-TRUE)

Culture, Inc. is a non-profit started in 2018 by the owners of Eat off Art, Alexa & Edreys Wajed, our focus is on underserved and underprivileged youth – arts, creativity, mental health, mentorship, scholarship and changing the narrative from starving artist to THRIVING artists. We strive to encourage and support young artists and artists/creatives in general while providing a safe community space, whether virtually or in person, to simply create and be themselves without judgement or bias.

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Written by <a href="" target="_self">Emily Morrow</a>

Written by Emily Morrow

Emily is co-founder and Director of Storytelling at Step Out Buffalo. Her favorite things to do are eat, travel, and think up business ideas. Emily is originally from Hamburg, NY and her out of town friends will tell you that she loves to talk about Buffalo any chance she gets.
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